The Southframe guides

Knowledge that moves your website forward. No tech jargon.

AI tools, SEO tools and digital visibility: our guides explain what these tools can really do, what the free versions are worth and when paying pays off – written for small businesses, not for tech professionals.

  • No tech jargon
  • Honest assessments
  • Free versions covered
  • Regularly updated

The topic areas

Two topic areas, one goal: more out of your website.

01 — Artificial intelligence

AI Tools Guides

19 tools explained in plain language – from AI chat to automation:

  • ChatGPT, Claude & Gemini compared
  • Chatbots & phone assistants for your website
  • Automation with n8n & AI agents
  • Image, video & audio generators

To the AI tools guides

02 — Visibility & SEO

The Best SEO Tools

The big comparison: which SEO tools small businesses actually need:

  • The essential free tools at a glance
  • When freemium and paid tools are worth it
  • Four steps to a solid SEO foundation

To the SEO tool comparison

Start here

Four good starting points.

The Big Comparison

ChatGPT, Claude or Gemini? Which AI subscription is really worth it – and when none of them is.

Read the comparison

AI Website Chatbot

Answers before your customer leaves – what a chatbot delivers and requires.

Read the guide

n8n

Automate workflows and connect AI – without programming, self-hosted for free if you wish.

Read the guide

ChatGPT

The world's best-known AI chat – and the easiest way to get started. What the free version can really do.

Read the guide

From reading to doing

How fit is your own website?

Our free website check shows you where your site stands, technically and content-wise – summarised in plain language, with no sales pressure.